Kerala’s responsible tourism efforts get global recognition


The International Centre for Responsible Tourism (ICRT) has invited Kerala Institute of Travel and Tourism Studies (Kitts) to become an ICRT centre. The institution’s association with the IRCT is hoped to help introduce best practices in Kerala reports Times of India.

The ICRT comprises a network of people who support the Cape Town Declaration through their work. With a number of sister organizations, the ICRT’s structure is best understood as a network with a hub in the UK and nodes in a number of countries and regions.

“We are working out the modalities of the collaboration. In the initial stages, we are looking at self-financing our activities”, said principal B Vijayakumar. The affiliation will greatly benefit the students of the institution, as this will open up various avenues for them by way of collaborating with other institutions through research, symposiums and studies, he said.

“We will hold discussions with secretary (tourism) before drafting the MoU. The directors of KITTS and ICRT will sign the MoU later this month,” Vijayakumar explained the next step in this regard.


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