Freedom to market Independence Day

Gone are the days when Independence Day meant a family lunch, a night drive around town to see a brightly illuminated Vidhan Sabha and ending the day with having ice cream from the many vendors on a busy roundabout.

More than patriotic fervour, it’s the holiday spirit that rules the day and sometimes an extended weekend.

Not surprisingly then, it’s raining offers and discounts in almost all avenues of shopping. Not only are Indian companies offering price cuts on the occasion but foreign companies too are jumping on the bandwagon.

Full report here Times of India


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