Banyan Tree Kerala targets Indian weddings, luxury clients


Banyan Tree Hotels & Resorts is hoping to reap the benefits of the falling Indian rupee and the resulting inhibited outbound travel for wedding and luxury tourism, with next year’s launch of Banyan Tree Kerala.

The group’s first property in India (TTG Asia e-Daily, February 28, 2013), the 59-villa resort is eyeing luxury groups, weddings, boutique events and luxury FIT clients.

Sriram Kailasam, general manager, Banyan Tree Kerala, said: “We have received many enquiries for venues for small destination weddings. Banyan Tree Kerala features a banquet area that can accommodate up to 200 people, and (the island on resort premises) provides a perfect setting for weddings.”

Seema Ahmed, general manager, Gainwell Travel & Leisure, said: “It is a boon to be able to offer our luxury clients a resort of this calibre in India. It has generated a great deal of interest and will provide an alternative option to overseas travel every time.”

Full report here TTG Asia


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