Indian Market & Trends

TripXOXO ties up with CyberPlat for pan India presence

DELHI: Online go-to-destination portal TripXOXO has tied up with India’s integrated e-payment processing company CyberPlat for sales distribution across India as per a press release.

The firm said that with this tie-up they will be able to reach out to potential customers – families, solo travellers, couples, small groups and business travellers through CyberPlats wide network of distributors and channel partners across the country. This association will help TripXOXO increase their market penetration and increase sales volume.

Heena Akhtar, Founder, TripXOXO said,” With CyberPlat we will get a nationwide distribution channel for our products. Every neighborhood will have an authorised partner where customers can make the bookings. We will also have the facility for offline payment collections which will make the booking process easier, especially, for customers who like to pay in cash. Through this association, we will have a wider reach and our customers will get an easy access to our gamut of products and services.”

Commenting on their tie-up, Alok Jha, MD, CyberPlat India said, “Almost 41% of travel gross bookings takes place online today, with the increasing Internet and mobile Internet penetration rates playing a vital role in the Indian online travel market growth story. It is estimated that by 2020 almost all travel related transactions could happen online.”

He added that this growth has also contributed to the increasing disposable income for the Indian middle-class segment which plans at least one vacation per year. Transactions coming from tier II and tier III cities from across India are also increasing, with numbers noticeably multiplying every six months. Also, maximum travel related searches and bookings are primarily being done from smartphones with the use of cards.

“These factors make our services thoroughly viable for TripXOXO as our products enable our channel partners and consumers to enjoy seamless transactions. Our retail partners will also have a new, exciting range of services for their customers with this association. They can now book nearby attractions, amusement parks, activity tickets etc.”

Musafir Namah Bureau

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