Outbound Travel

Royal Caribbean steps up on India efforts

Royal Caribbean is stepping up on its marketing efforts in India as more and more Indians choose to travel abroad. TIRUN Travel Marketing, the exclusive India Representative for Royal Caribbean Cruises recently undertook many engagement programs and initiatives.

In August, they initiated their ‘Call to Win’ campaign for the month where any trade partner who called the TIRUN offices was guaranteed to win surprise gifts. The company has now launched another campaign for their travel partners. Over the past few weeks, TIRUN team members have been visiting their various travel partners pan-India and gifting them with a caricature of their key staff, purely as gesture of their gratitude and as a token of their appreciation for their partners, some of whom they have been working with for two decades.

Speaking on the initiative, Ratna Chadha, Chief Executive, TIRUN Travel Marketing, India Representative – Royal Caribbean Cruises said, “This new campaign has been one of our many trade engagement programs and its purpose is to extend our heartfelt gratitude to our nationwide travel partners”

Read the full report here, afaqs


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